About Powered By Words
Hi, I’m Amy - the face behind Powered By Words.
I’m a copywriter and writer who loves sport, adventure, well-being and trying not to have too big an impact on the planet!
I love working with a range of people, businesses and brands - particularly those with an environmental conscience. My job is to write words for you and your business that make people think, learn or do things. And hopefully good things at that!
Why me?
As well as writing, I’ve spent the last ten years in the French Alps teaching people to ski. You may wonder what on earth that’s got to do with copywriting, but trying to convince someone to point two planks of wood down a snowy mountain can take some persuasion!
Over the years I’ve learnt the psychology behind why people feel and do certain things - their thought processes and their likely reactions. As a result, I’ve learnt how to communicate with people effectively and motivate them to act.
I don’t tell them lies or feed them falsehoods; I build trust, give them the information they need and provide them with some friendly positive persuasion. It’s this that I take into my copywriting. And the results speak for themselves - there are no clients still stood at the top of a ski slope!
I pride myself on being conscientious. As well as providing great copy, I’m here to make your life easier. I’m reliable, communicative and (hopefully!) enjoyable to work with. From the briefing process and in depth research, to the editing, tweaking and delivering that magical final copy all wrapped up in a bow*, my aim is to make it as stress-free as possible for you.
*doesn’t actually come wrapped up in a bow but hopefully it will fill you with excitement when it lands in your inbox!